Football players try to put round things through round holes…
Cooper Tire’s Zeon 4XS Sport, a high performance SUV tyres according to the American firm, has been repurposed as an accuracy gauge for Arsenal football players.
In a short video, players Alex Oxlade-Chamberlain, Mathieu Debuchy and Kieran Gibbs represent the London club in a unique tyre test – kicking the ball through the centre of a moving tyre.
Harder than it looks, as demonstrated by Football Choreographer Andy Ansah, it was defender Gibbs who claimed victory on the day with three successful strikes.
Cooper Tire has a multi-year sponsorship deal with Arsenal, which is currently in its second season.
“Our philosophy is ‘driven by success’ and what each edition of our Cooper Precision Challenge series demonstrates is how the players are similarly driven by accuracy and excellence, Explained Sarah McRoberts, Cooper Tire Europe marketing communications manager.
“Cooper is extremely proud of its partnership with Arsenal Football Club. Their players never fail to deliver entertaining video content, which we thoroughly enjoy sharing with fans.”